Verano Holdings Corp. (OTCQX: VRNOF), a prominent player in the multi-state cannabis industry, has officially opened its latest dispensary, Zen Leaf Mount Holly, marking a significant expansion in New Jersey. Located just under thirty miles from Philadelphia, this new establishment is Verano’s fourth dispensary in the Garden State and brings its total retail locations nationwide to 153.
The opening of Zen Leaf Mount Holly reflects Verano’s commitment to enhancing its footprint in New Jersey’s burgeoning cannabis market. With a population exceeding 400,000 in Burlington County, the new dispensary is strategically positioned to cater to local consumers seeking both medical and recreational cannabis products. This addition complements Verano’s existing operations in Elizabeth, Lawrence Township, and Neptune Township, as well as a state-of-the-art cultivation and processing facility in Branchburg that spans 120,000 square feet.
George Archos, founder and CEO of Verano, expressed enthusiasm about the new location: “We are thrilled to open Zen Leaf Mount Holly, our first location in South Jersey. This dispensary broadens our retail footprint in the growing New Jersey market and allows us to offer our wide variety of award-winning products.”
Zen Leaf Mount Holly will open its doors daily from 9 a.m. to 10 p.m., offering a diverse range of cannabis products including the company’s signature brands such as Verano™, Essence™, and BITS™. To celebrate the grand opening, the dispensary will feature various doorbuster deals including buy-one-get-one offers and discounts of up to 30% on select items.
Additionally, the dispensary will implement daily promotions that include a standing 22% discount for veterans and special rates for seniors and college students. These initiatives are designed to make cannabis more accessible to a broader audience while fostering community engagement.
On November 29th, Zen Leaf Mount Holly will host a Black Friday grand opening event featuring a ceremonial ribbon cutting. This celebration promises an engaging experience for attendees with free coffee and donuts, product deals, local food trucks, merchandise giveaways, live music from a DJ, and even an onsite glassblowing demonstration.
Verano’s operations are characterized by their commitment to quality and community involvement. The company produces its cannabis products at its Branchburg facility, which is known for cultivating premium strains such as Verano™ Reserve flower and Swift Lift™ pre-rolls. This focus on quality ensures that consumers receive only the best products available on the market.
Verano’s Cabbage Club membership program also offers exclusive benefits for cannabis consumers, further enhancing customer loyalty and engagement. The company emphasizes education around cannabis use and wellness applications, providing customers with resources to make informed choices.
As Verano continues to expand its presence across 14 states with over 1.1 million square feet of cultivation capacity, the opening of Zen Leaf Mount Holly signifies not just growth for the company but also an important step towards normalizing cannabis use across various demographics. With its focus on quality products, community engagement, and customer education, Verano is poised to play a pivotal role in shaping the future of the cannabis industry in New Jersey and beyond.
Zen Leaf Mount Holly is more than just another dispensary; it represents Verano’s ongoing mission to provide exceptional cannabis experiences while fostering community connections. As consumer interest in cannabis continues to rise, locations like this will be crucial in meeting demand while promoting responsible usage and education within the community.
