Simply Better Brands Corp. Upgrades Listing to OTCQX Best Market

Simply Better Brands Corp. (SBBC) (TSXV: SBBC, OTCQX: SBBCF), a rapidly growing in the global protein-based nutrition sector, has successfully transitioned to the OTCQX® Best Market, trading under the symbol “SBBCF.” This upgrade from the OTCQB® Venture Market marks a significant step in the company’s growth trajectory and reflects its commitment to operational excellence and transparency.

The OTCQX® Best Market is tailored for established companies that prioritize investor engagement and adhere to stringent financial standards. To qualify, companies must meet rigorous criteria related to corporate governance and compliance with applicable securities laws. This move not only enhances SBBC’s visibility among U.S. investors but also underscores its dedication to maintaining high standards in financial reporting and corporate practices.

J.R. Kingsley Ward, Chairman and CEO of Simply Better Brands Corp., expressed enthusiasm about this advancement, stating, “Upgrading to the OTCQX Market demonstrates our progress as a company and our dedication to delivering value to our shareholders.” He emphasized that this upgrade opens doors for broader investor engagement in the U.S. market while continuing the company’s mission of providing innovative plant-based protein products without compromising on taste.

This strategic move is expected to improve accessibility for U.S.-based investors, who can now easily find real-time financial disclosures and Level 2 quotes for SBBC on OTC Markets, while also maintaining a presence with its listing on the Toronto Venture Exchange.

Simply Better Brands Corp. specializes in premium protein products that prioritize clean ingredients and exceptional flavor. As a brand accelerator, SBBC is committed to innovation and sustainability in the nutrition space, aiming to redefine modern dietary choices while expanding its market footprint.

The transition to the OTCQX® Best Market is not just a regulatory upgrade, it represents an essential milestone that can enhance shareholder value and increase liquidity. Companies listed on this platform benefit from improved trading conditions, greater visibility, and access to a larger network of U.S. investors and media partners.

Simply Better Brands Corp.’s upgrade to the OTCQX® Best Market signifies more than just a change in trading platforms, it reflects the company’s ongoing commitment to growth, transparency, and delivering quality products in the competitive protein-based nutrition market.

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