VYRE Live, a leading event production and live streaming solution for the music industry and special events, has announced a strategic partnership with For Us By Us (FUBU) Studios, a creative powerhouse known for its commitment to diverse storytelling. This collaboration, formalized through a Memorandum of Understanding (MOU), aims to expand the horizons of original content by showcasing films, television series, and live events that resonate with a global audience. VYRE Live is a VYRE Network entity/wholly owned Cabo Verde Capital company (OTC: CAPV).
The partnership will be driven by VYRE Live’s experienced team alongside John Askew, President of FUBU Studios. Together, they plan to curate original content that not only entertains but also inspires. This initiative will leverage VYRE Live’s state-of-the-art studio located in Downtown Los Angeles, where FUBU Studios will produce content on the West Coast. The collaboration is expected to introduce innovative live streaming opportunities and foster new joint ventures that enhance the offerings of both companies.
J. Alexander Martin, CEO of FUBU Studios, expressed enthusiasm about this collaboration, stating, “I am truly excited about the opportunity to collaborate with VYRE Network and bring some of the most exceptional live events and entertainment to audiences around the world.” Harris Brown, President of VYRE Live, echoed this sentiment, highlighting the honor of partnering with FUBU Studios to create content that pushes cultural boundaries.
The partnership is not just about content creation, it represents a shared vision for amplifying diverse voices in media. FUBU Studios is dedicated to producing films that reflect cultural nuances and authentic experiences. Founded by Martin and Roberto ‘Rush’ Evans, the studio focuses on scripted shows, reality series, documentaries, and music programs that resonate deeply with their audience. Their mission aligns perfectly with VYRE Live’s goal of providing high-quality visual experiences across various platforms.
Content resulting from this collaboration is set to be available for streaming in early 2025 on the VYRE App. This app will support multiple devices including Roku, Amazon Fire, iPhone, Apple TV, Android devices, as well as smart TVs from Samsung and LG. This wide accessibility ensures that audiences can engage with the original content seamlessly across different platforms.
The initiative marks a significant step in the evolving landscape of media consumption. By combining VYRE Live’s technological capabilities with FUBU Studios’ creative expertise, both entities aim to set new standards in original content delivery. The partnership is expected to attract a diverse audience eager for fresh narratives and innovative presentations.
This collaboration was facilitated by a strategic partnership team comprising Rob Jua from Disruptive Label and Jumoke Mendez from Wave Consulting Inc., showcasing a robust network of industry professionals committed to pushing creative boundaries.
As VYRE Live and FUBU Studios embark on this journey together, they are poised to redefine how audiences experience entertainment in the digital age. With an emphasis on diversity and originality, this partnership is not just about creating content; it’s about inspiring change and fostering cultural appreciation through the power of storytelling.
